Tech Insight : A Dozen Ways Copilot Can Help Your Business

28th November 2023

With Microsoft’s Copilot AI assistant now embedded within the Microsoft 365 apps and services to help users save time and increase productivity, we look at a dozen things you can do with Copilot to help your business.

Microsoft 365 Copilot 

Copilot fuses ChatGPT version 4 and Microsoft Graph. More specifically, Copilot is designed to integrate the capabilities of ChatGPT version 4 (a sophisticated language model developed by OpenAI), with the extensive data and connectivity provided by Microsoft Graph.

Microsoft Graph is an API platform that enables developers to access and integrate data and insights from various Microsoft services and applications, such as Office 365, Windows 10, and Enterprise Mobility + Security, facilitating the creation of rich, interconnected applications within the Microsoft ecosystem.

This integration allows Copilot to leverage the conversational AI capabilities of ChatGPT in conjunction with the rich data ecosystem of Microsoft 365, enhancing productivity and offering more advanced features within Microsoft’s suite of applications.

Microsoft says Copilot can increase an employee’s productivity by as much as 50 per cent and that it can unlock the other 90 per cent of things that its apps can do that most users never try.

A Dozen Ways Copilot Can Help 

With this in mind, here are a dozen ways that you can use Copilot to help with your business:

1. Automating Customer Service Responses 

Copilot can manage routine customer service queries by providing instant, accurate responses to FAQs. This helps by reducing wait times and improving customer satisfaction. It can also act as a way to identify and escalate the more complex issues to human representatives, ensuring a balance between efficiency and having a personal touch.

2. Generating Reports and Summaries 

Microsoft 365 Copilot can also analyse large sets of data to generate detailed reports and executive summaries. This can be really helpful in identifying key metrics and trends, which are essential for strategic planning and decision-making, without the need for manual data crunching. This is an important way that Copilot can save time and effort and add more transparency to a business.

3. Drafting and Editing All Manner Of Business Documents 

Copilot assists in creating professional business documents, emails, and presentations. It offers suggestions on content, structure, and style, ensuring that the documents are not only well-written but also tailored to their intended audience. Again, this can save time and improve productivity but also improve the quality of business communications.

4. Data Analysis and Insights 

By analysing complex datasets, Copilot can uncover valuable insights, helping businesses understand customer behaviour, market trends, and operational efficiency. This leads to more informed decision-making and strategy development.

5. Scheduling and Calendar Management 

It streamlines calendar management by scheduling meetings, appointments, and events based on your availability. It can also send automated reminders and updates, ensuring efficient time management and reducing scheduling conflicts.

6. Training and Educational Resources 

Copilot can create custom training materials and educational content that are specifically tailored to a company’s processes and systems. This can help in onboarding new employees more efficiently and keeping the workforce updated on new tools and practices. This can, of course, also save money on training and potentially improve the efficiency of training (because it can be more targeted and customised).

7. Automating Routine Tasks 

For tasks like data entry, inventory management, and basic accounting, Copilot can automate these processes, thereby reducing the risk of human error and allowing employees to focus on more strategic and creative tasks.

8. Language Translation and Localisation 

Microsoft Copilot can also be used to facilitate global business operations by translating documents and communications into various languages, ensuring that businesses can effectively communicate with international clients and partners.

9. Market Research and Analysis 

Copilot can scour the internet and various databases to conduct market research, analyse industry trends, and provide actionable insights, helping businesses stay ahead in their market.

10. Social Media Management 

Copilot can also help with creating, scheduling, and analysing social media posts. Copilot can also track engagement metrics, thereby helping businesses understand their audience better and refine their social media strategies.

11. Project Management Assistance  

Microsoft 365 Copilot can also help with tracking project milestones, resource allocation, and progress updates. This can ensure that projects stay on track, resources are efficiently used, and stakeholders are kept informed.

12. Legal and Compliance Documentation 

One other really helpful aspect of Copilot is that it can assist in drafting legal documents and ensure that business operations comply with relevant laws and regulations. This is crucial for mitigating legal risks and maintaining a company’s reputation.

What Does This Mean For Your Business? 

The integration of Microsoft’s Copilot AI into the Microsoft 365 suite is a significant advancement for 365 and for business technology generally. With Copilot embedded in popular 365 apps, businesses now have a powerful ‘always on’ tool at their disposal to help with productivity, efficiency, creativity, adding value, and more. As such, this integration goes beyond mere convenience, and it taps into the unrealised potential of Microsoft 365, unlocking functionalities that many users have yet to explore, i.e. it can help businesses to leverage (and get more out of) what they’re already paying for from Microsoft.

By being able to quickly and easily automate tasks, e.g. from customer service to complex data analysis, Copilot not only saves time but also enhances creativity and leaves employees free to focus on more strategic and innovative tasks, thereby elevating the quality of work and driving business growth. Also, Copilot’s intuitive, natural language capabilities, akin to those of ChatGPT version 4, make it a user-friendly assistant that can simplify complex tasks and make technology more accessible to everyone in the organisation.

Copilot, therefore, serves as a tool for upskilling employees. It exposes them to a broader range of Microsoft 365 capabilities, fostering a deeper understanding and more efficient use of the software. This aspect of Copilot is particularly valuable as it achieves upskilling organically, without the need for additional training resources. It could be said that Copilot is not just enhancing productivity, but it’s also expanding the technological proficiency of the entire workforce.

For businesses, in addition to streamlining operations, Copilot can also help deliver a competitive edge e.g., the insights gleaned from Copilot’s data analysis and market research capabilities can inform strategic decisions, offering a clearer view of market trends and customer behaviours. Its ability to handle language translations and ensure compliance with legal standards positions businesses for global reach and operational safety may also be of real use for many businesses.

Microsoft 365 Copilot, therefore, is more than an incremental update to business software, but could prove to a transformative tool that can significantly enhance how businesses operate (if businesses make sure they use it). The rewards for using what is a comprehensive, and relatively easy-to-use solution that unlocks the power of the 365 apps could be to propel your businesses into a new era of efficiency and innovation.